Brendon Cook | Chief Executive Officer and Managing Director | oOh!media
With over 37 years’ experience in outdoor advertising, Brendon has been at the forefront of the Out Of Home advertising business in Australia and New Zealand, creating a multi award winning company and being actively involved in pioneering the industry’s move into digital. Under Brendon’s leadership, the business has delivered strong growth through strategic acquisitions, organic growth, and the development and introduction of several new environments to capitalise on the growth in digital and people’s increasing habits away from home.
Brendon is a founding and current board member of the Outdoor Media Association and was instrumental in the development of the MOVE (Measurement of Outdoor Visibility and Exposure) project, a system that allowed for improved accuracy in reporting measurable outcomes to clients using Out Of Home media.
Other directorships (current and recent):
Non-executive Director of Outdoor Media Association (since 27 November 2003), Non-executive Director of Measurement of Outdoor Visability and Exposure (MOVE) Pty Ltd (since 22 February 2007), International Vice President of the Federation European Publicite Exterieur (FEPE) (since 2015)